Vyral Marketing is a full-service digital marketing agency specializing in serving real estate professionals across the United States. With hundreds of clients — largely realtors, estate agents, and brokers — Vyral offers comprehensive marketing services including video content creation, blogging, and website management.

One CMS to streamline them all

With so many clients — and with more coming online every month — Vyral needed an efficient way to create and manage client sites that could be easily updated with fresh content like video blogs, advice articles, and recruiting materials. They required a solution that was fast, secure, and allowed their team to work collaboratively, while also giving clients the option for direct access when desired.

After assessing their options, Vyral Marketing chose CloudCannon as their content management system, and joined CloudCannon's Partner Program. They use the reliable Jekyll static site generator and host their client sites with CloudCannon, enabling the Vyral team to rapidly deploy and maintain hundreds of client websites.

For Leigh Dalmacio, one of Vyral's frontend web developers, the process couldn't be simpler — CloudCannon's straightforward development, deployment, and integrated hosting simply slots into his workflow.

CloudCannon's key benefits for Vyral

Rapid site deployment

Using a customized Jekyll template, Vyral’s development team can set up a new client site in approximately 4 hours once they have all the necessary content and images.

Improved site performance

The static sites built with CloudCannon offer significantly faster loading times compared to traditional WordPress sites — without the need for caching plugins.

Enhanced security

Static sites hosted on CloudCannon provide better security out-of-the-box compared to database-driven CMS platforms like WordPress.

Streamlined content updates

Vyral’s team of marketing coaches can easily update client sites with new blog posts, videos, and other content through CloudCannon's user-friendly interface.

Flexible access control

While most updates are handled by Vyral’s team, CloudCannon allows them to grant direct access to tech-savvy clients who prefer to make their own updates.

Efficient collaboration

CloudCannon's integration with Git allows Vyral’s developers to work locally when needed and easily push changes to the live sites.

How does Vyral work so efficiently?

Vyral Marketing has developed a particularly efficient workflow for onboarding new clients:

1. Vyral's onboarding team sets up the client's initial site structure using their custom Jekyll template.
2. Content teams work with clients to develop a messaging plan and gather the necessary materials.
3. Vyral's developers customize the template as needed, such as adding features for MP4 video uploads, additional contact forms, or podcast pages.
4. Once the site is ready, it's handed off to Vyral’s coaches, who manage ongoing content updates.

A partnership that just works

By leveraging CloudCannon, Vyral Marketing has been able to efficiently create and manage websites for thousands of real estate professionals. The platform's ease of use allows Vyral’s team to focus on creating valuable marketing content for clients, rather than dealing with technical issues.

CloudCannon has proven to be a valuable tool for Vyral Marketing, enabling them to provide high-quality, performant websites to their real estate clients at scale. CloudCannon’s combination of speed, security, and ease of use aligns perfectly with Vyral's need to manage a large number of content-rich sites efficiently.